IT Lesson

Best practices for launching your Marketplace app

Since we launched the Google Apps Marketplace last month, we’ve been pleased to see a growing number of developers launching products and finding phenomenal success selling integrated apps to Google Apps customers. As more ISVs enter the Marketplace, we want to make sure we see this success continue and accelerate.

Next week, we’ll be hosting a webinar detailing best practices for a successful launch in the Marketplace. We’ll cover the most critical tactics for generating installs of your app based on our learnings from apps that have already launched. We’ll also cover some of the extras you may want to consider to get added mileage out of your launch, as well as ongoing marketing tactics for you to pursue.

Whether you’re totally unfamiliar with the Marketplace, currently developing an app, or have already launched an app in the Marketplace, this webinar should help you maximize your chances of successfully launching an app in the Marketplace. Please join us!

Best practices for a successful launch in the Google Apps Marketplace
Thursday, April 29, 2010 - 10:00 a.m. PDT / 1:00 p.m. EDT / 6:00 p.m. London
Register here for the Webinar.

Posted by Chris Kelly, Google Apps Marketplace Team